Skin care routine · Eco friendly

The Earthy Collection

An eco-friendly natural skincare and beauty routine for the eco conscious. Great for the Earth, even better for your skin!

01Cleanser & exfoliator

Pai Camellia and Rose Gentle Hydrating Cleanser

This hydrating cleansing cream gently removes dirt, makeup and impurities without irritating the skin. Contains Omega 3 & Vitamins A, B & E to replenish the skin’s moisture barrier.

02Toner

Eminence Neroli Age Corrective Hydrating Mist

Infused with Natural Retinol Alternative and Swiss Green Apple Stem Cells, this bestselling, award-winning collagen boosting toner deeply hydrates and tightens the skin. Suitable for all skin types.

03Moisturizer

bareMinerals TRUE OASIS Oil-Free Replenishing Gel Cream

This water-fueled oil-free moisturizer boosts hydration and softness without clogging pores. A unique blend of peptides, ceramides, amino acids and algae improves both clarity and texture, while retaining the skin’s necessary hydration.

04Eye cream

Juice Beauty Smoothing Eye Concentrate

This lightweight smoothing cream moisturizes and hydrates the delicate skin around the eyes. Formulated with certified organic grape and carrot juices blended with essential fatty acids and vitamins. A daily essential for all skin types.

05Treatment

Caudalie Vinoperfect Radiance Serum

A powerful, natural, oil-free serum that combats dark spots, evens skin tone, and boosts radiance.

06Sun care

Coola Citrus Mimosa Moisturizer Sunscreen SPF 30

This soothing, non-greasy water-resistant mineral sunscreen delivers broad spectrum SPF 30 protection. Infused with antioxidants and essential oils, the gentle formula moisturizes and reduces the appearance of redness, irritation, and inflammation. Perfect for face or body.

07Water

… Don’t forget the #1 beauty secret: drinking water

This is the water bottle A-list celebrities are currently obsessed with. Bkr reusable glass water bottle is covered with a chemical-free soft silicone sleeve that comes in many colors and styles — environmentally friendly and insanely chic. The absolute foundation of a radiant, youthful complexion.

How we choose

Our approach to natural beauty selection

Read more about us
The goodness within

What's inside?

Natural, clean, and non-toxic ingredients are non-negotiable here. We only write about chemical-free beauty products. While the definition of natural beauty varies immensely from one brand to another, there are some big no-go for us. Every product listed on our site is strictly paraben-free and uses premium natural ingredients unless explicitly mentioned.

Beauty friends with benefits

Does it work?

Safe and effective. We only share with you beauty products that have a positive and long-lasting impact on your look and health. We are committed to provide effective products that deliver true benefits you can see and feel. Tested and approved natural beauty products that actually work .

Beautiful, inside and out

What does it stand for?

Finally, we want to help you find brands that are aligned with your values and ethics . That’s why each one of our reviews include a handy table listing what the brand’s values are, from vegan and organic to cruelty free and eco-friendly.